Samsung Bangladesh has unveiled its latest lineup of BeSpoke AI refrigerators, redefining the standards for smart and stylish home appliances. The grand launch event was held at the Gulshan 2 Rangs eMart store, attended by esteemed personalities, including Hwansung Woo, Managing Director of Samsung Electronics; Farhana Karim, Managing Director of Rancon Holdings Limited; Shahriar Bin Lutfor, Director and Head of Business, Samsung Electronics; and Yeamin Sharif Chowdhury, Divisional Director of Rangs eMart, along with other distinguished guests.
The lineup features four cutting-edge models – RT31B1, RT35B1, RT3522, and RT42B1 – tailored to suit diverse consumer needs. Each model boasts sleek, flat doors with a premium metallic finish and glass design, blending seamlessly with contemporary home interiors.
Equipped with state-of-the-art technology, these refrigerators offer unparalleled efficiency and convenience. The SmartThings AI integration analyzes usage patterns, estimates power consumption, and minimizes electricity costs with the AI Energy Mode. Samsung’s proprietary SpaceMax™ technology ensures a capacious interior without sacrificing energy efficiency, making it perfect for storing a week’s or month’s groceries effortlessly. Additionally, the Wi-Fi-enabled SmartThings app allows users to monitor and manage their refrigerator remotely, bringing ultimate convenience to modern households.
Hwansung Woo, Managing Director of Samsung Electronics Limited, remarked, “Samsung is committed to innovating solutions that enhance and simplify daily life. Our new AI-powered refrigerators combine elegant design with advanced technology, enabling users to optimize energy usage while extending compressor longevity. It’s a complete win-win, perfectly aligning with the growing demand for sustainable living.”
Yeamin Sharif Chowdhury, Divisional Director of Rangs eMart, added, “In modern homes, refrigerators symbolize both status and sophistication. Consumers increasingly view appliances as integral to elevating interior aesthetics and comfort. Our latest lineup perfectly fulfills this need, adding style and function to any kitchen or dining space.”
Samsung’s new BeSpoke AI refrigerators set a benchmark in design and innovation, aligning with today’s kitchen standards. Customers can explore and purchase the lineup at Samsung’s authorized retailers nationwide to transform their kitchen spaces.
