Parachute Advanced, one of the country’s most beloved hair care brands, has expanded its Parachute Naturale Shampoo line with the exciting launch of a new variant – Parachute Naturale Egg Shine Shampoo. Enriched with natural ingredients like Egg Protein and Coconut Milk Protein, this innovative shampoo is designed to provide hair with a flawless shine and strengthened roots.
This paraben-free and dermatologically tested formula ensures strong, beautiful hair with the dual benefits of nature’s best. Egg Protein enhances the hair’s shine, while Coconut Milk Protein works to fortify hair from the roots, making it a perfect addition to your hair care routine.
Recognizing that eggs are a staple in traditional hair care but often come with a strong odour, Parachute Naturale Egg Shine Shampoo offers a delightful floral fragrance, combining the nourishing benefits of egg protein with a modern and refreshing twist. Speaking about the launch, Allen Ebenezer Eric, Marketing Director of Marico Bangladesh Limited, shared, “We are grateful to our consumers for trusting Parachute Naturale Shampoo over the years. This new Egg Shine Shampoo reflects our commitment to understanding consumer desires and delivering effective, accessible solutions. We are confident they will embrace this innovation.”
Parachute Naturale Egg Shine Shampoo is available in three convenient sizes: 170ml at a special price of Tk 140, 330ml at Tk 265, and sachets. The product is now available at local supermarkets, departmental stores, grocery outlets, cosmetic shops, modern trade, and leading e-commerce platforms.
To celebrate the launch, Parachute Naturale is running engaging campaigns across multiple platforms, inviting consumers to experience the shine-enhancing magic of Egg Shine Shampoo.